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Monday
Nov142011

GO HERE NOW // Unconsumption, Your Daily Dose Of Creative Reuse And Mindful Consumption

A few years ago author and journalist Rob Walker coined the term "unconsumption," first writing about it in his Times Magazine column:

Getting new stuff can feel really good. Most everybody knows that. Most everybody also knows — particularly in the aftermath of the consumption-frenzy holiday season — that utility can fade, pleasure can be fleeting and the whole thought-that-counts thing is especially ephemeral. Apart from the usual solution to this problem (more new stuff!), it's worth pondering whether getting rid of stuff can ever feel as good as getting it.

Half a decade later, that idea has blossomed into much more. The Unconsumption Tumblr blog is daily proof that, when you can find a new purpose or home for something, "getting rid" of it can indeed feel wonderful. And so can exploring the countless ways that people around the world reuse and repurpose things.

Walker and a handful of other contributors populate the Unconsumption Tumblr with inspiring examples of creative repurposing, recycling, upcycling, mindful consumption and more. They can be pretty much anything, from a world map made from recycled computer parts to Brooklyn's own Dekalb Market to a plan to recycle decommissioned satellites to resources like Hipcycle.com and ManualsOnline.com. A couple of our favs are the iMacquarium, an iMac repurposed as an aquarium and a chair made out of 10,000 plastic drinking straws.

In addition to its Tumblr, Unconsumption has a wiki, which provides helpful info and tips on the best way to get rid of things you don't want. Walker and company also recently started The Uncollection, which features recycled creations that incorporate Unconsumption's logo, from patches and earrings to dinner plates and stationery.

-- John Ruscher